Leading from the front: Ford Pro open for business to drive productivity for Europe’s commercial fleets

Comunicato Stampa disponibile solo in lingua originale. 

• Ford Pro rolls out comprehensive solution to accelerate productivity for European commercial customers, integrating vehicles with software and digital services

• End-to-end #fordpro solutions increase uptime, lower operating costs and enhance sustainability for businesses of all sizes as they transition to electric vehicles

• Ford Pro builds on strong global foundation of commercial vehicle leadership; new #business targets global revenues of $45 billion by 2025  

Ford Pro today signalled a step change for European commercial vehicle fleet productivity with the roll-out of its innovative, digital solutions designed to increase uptime and lower operating costs.

Formally launched to European customers at a special event in #barcelona, #spain, #fordpro is a new global #business dedicated to delivering solutions to commercial customers of all sizes to accelerate their productivity.

Ford Pro solutions combine software, charging, service and financing for commercial vehicles, providing customers with one comprehensive platform to operate their fleets as they adopt connected and electrified vehicles across their #business.

“We are entering the always-on digital age, and running a fleet has never been more complex,” said #tedcannis, CEO, #fordpro. “Ford Pro makes it easy for businesses to boost their productivity, with a one-stop-shop solution delivered by a brand they can trust.”

Ford Pro is a first-of-its-kind venture in the commercial vehicles sector, providing fully integrated, digital-first solutions to help customers manage their fleets with unrivalled convenience and efficiency, whether they run diesel- and petrol-powered vehicles, all-electric models, or even non-Ford vehicles.

The roll-out across Europe, where #ford has been the leading commercial vehicle brand for seven consecutive years, ¹ supports #ford Pro’s commitment to scaling digital software capability and services-based income, and will contribute to global revenues targeted to reach $45 billion by 2025.

In the US, where #fordpro launched earlier this year, it has been demonstrated that the network effect of integrated solutions featuring web-based fleet management tools can reduce the total cost of fleet ownership anywhere from 10 per cent to 20 per cent. ²

“Our European commercial team has been focused on helping our customers’ businesses to thrive, and the launch of #fordpro will raise that to a new level,” said #hansschep, general manager, #fordpro Europe. “As #fordpro delivers an exciting new generation of all-electric vehicles, integrated with industry-leading digital services, our customers can look forward to a new era of productivity and growth.”

Ford Pro Vehicles – hard-working vehicles to suit every job and customer

Connected vehicles are at the heart of #ford Pro’s integrated offering, enabling customers to maximise fleet productivity and uptime using the full suite of integrated solutions available. #fordpro Vehicles offers a range of world-class commercial vehicles developed using Ford’s unrivalled global knowledge of commercial customer needs, and led by the iconic Transit family – the world’s most popular cargo van range. ³

Ford Pro will help ease customers’ transition to electric fleets with its range of capable, all-electric commercial vehicles designed to increase productivity and sustainability without compromising capability or cost of ownership. Following the successful introduction of the all-new E-Transit, with 5,000 customer orders received before vehicles rolled off the production line, Ford recently announced the Transit range will include four new all-electric models – the all-new Transit Custom one-tonne van and Tourneo Custom multi-purpose vehicle in 2023, and the smaller, next-generation Transit Courier van and Tourneo Courier multipurpose vehicle in 2024.  

Half of all #ford commercial vehicles sold in Europe are converted to suit customers’ specific needs. The #fordpro Special Vehicles team’s mission is to understand and meet those requirements by delivering customised conversion products and solutions to drive their productivity. The Special Vehicles team’s in-house engineering expertise delivers a range of specialist donor vehicle products that form the basis of the converted vehicle, as well as high-performance component upgrades, auxiliary battery and fuel systems, and preparation packs for features including beacon lights and trailer electrics on both ICE and #ev platforms.

In addition, customers’ conversion requirements are further supported by a network of 200 

convertors as part of the Qualified Vehicle Modifier (QVM) program. These conversion partners offer expertise and dedicated solutions across the conversion spectrum, from a simple racking fit-out for one van to a national fleet of refrigerated delivery vehicles.  

The Special Vehicles team is now expanding its offering to customers and convertors through a range of unique services to further drive their operational and #business productivity. This includes a range of digital upfit solutions to integrate third-party systems into the in-vehicle touchscreen, offering an improved user experience and removing the need to add extra control panels in the cab, as well as homologation and technical support to improve the efficiency of the conversion process.